Danske AI Virksomheder Logo
Virksomheder/Safer gambling AI/Mindway AI
Mindway AI
Safer gambling AI
Aarhus

Mindway AI

Safer gambling AI

Status: Redaktionelt indsamletSidst gennemgået: 2. april 2026
Besøg WebsiteOpgradér denne profil

Hvad er Mindway AI?

Mindway AI is a Danish AI company (founded 2018, Aarhus) developing AI-driven solutions for identifying at-risk and problem gambling. Its flagship product GameScanner detects 87%+ of problem gambling cases with explainable AI, monitoring 14.7M+ players across 65+ jurisdictions. Majority-owned by Better Collective.

Mindway AI is an award-winning Danish software company that develops AI-driven solutions for identifying at-risk and problem gambling behavior. Founded in 2018 as a spin-out from Aarhus University by Professor Kim Mouridsen, the company combines neuroscience, artificial intelligence, and expert psychological assessments to create safer gambling tools for operators, platform providers, regulators, and governments worldwide. Majority-owned (~90%) by Better Collective since January 2021.

Teknologier & Kompetencer

Safer gambling AIbehavioral AIrisk detectionRegTechiGamingresponsible gambling

Redaktionel metode & kilder

Vi udvælger virksomheder ud fra offentlig dokumentation, virksomhedens egne kanaler, research-noter og manuel redaktionel gennemgang. Oplysninger mærkes som verificeret af virksomheden eller redaktionelt indsamlet.

Profilen er redaktionelt indsamlet på baggrund af offentlige kilder og research-noter.

Produkt

Produktnavn
GameScanner, Gamalyze

GameScanner — AI-powered safer gambling detection software with patent-pending technology. Detects 87%+ of at-risk/problem gambling cases (validated by GLI). Provides explainable AI, 24/7 automated player monitoring, customizable algorithms, and analytics dashboard. Gamalyze — gamified self-test (online card game) for player risk awareness, available in 14 languages, winner of Global Regulatory Award Compliance Innovator of the Year 2020.

Nøglefunktioner
GameScanner — AI-powered behavioral risk detection (87%+ accuracy, GLI-validated)Explainable AI — clear reasons for flagging decisions24/7 automated player monitoring and profilingAlgorithms trainable on operator-specific player dataGamalyze — gamified self-test in 14 languagesMulti-vertical support (online, land-based, lottery, bingo, sports betting)Analytics dashboard for risk profiling of entire customer database
Prismodel
B2B SaaS — software licensing based on player monitoring volume. Quote-based pricing.

Målgruppe & Kunder

Målindustrier
Online casinosSports bettingLotteriesBingoLand-based gamblingGambling regulatorsGovernments
Bemærkelsesværdige kunder
Entainevoke (888/William Hill)DraftKingsPrizePicksZEALBetCity.nlJOI GamingOmnigameBetrBet25ATG

Teknologi Stack

Amazon Web Services (AWS) — official APN partnerMachine learningBehavioral analyticsNeuroimaging insightsExplainable AIReal-time behavioral pattern analysisAPI-based integration

Certificeringer & Awards

ISO 27001SOC 2 Type 2

Konkurrenter

Mindway AI positions itself as unique in combining neuroscience + AI + expert panel assessments; direct competitors in the safer gambling AI space not specifically identified in public sources

Ofte stillede spørgsmål om Mindway AI

What is Mindway AI?▼
Mindway AI is a Danish AI company founded in 2018 as a spin-out from Aarhus University. It develops AI-driven solutions combining neuroscience, AI, and expert assessments to identify at-risk and problem gambling behavior, serving gambling operators, regulators, and governments worldwide.
What is GameScanner?▼
GameScanner is Mindway AI's flagship product — AI-powered safer gambling detection software that monitors players 24/7 and detects 87%+ of at-risk/problem gambling cases (validated by Gaming Laboratories International). It uses explainable AI to provide clear reasons for flagging decisions.
Who owns Mindway AI?▼
Mindway AI is majority-owned (~90%) by Better Collective A/S, a publicly-traded Danish sports media group. Better Collective first acquired a 19.99% stake in 2019 and increased to majority ownership in January 2021. Founder Kim Mouridsen retains ~10% minority ownership.
How many players does Mindway AI monitor?▼
Mindway AI monitors 14.7M+ monthly active players across 65+ jurisdictions and 39+ countries, with a 50% revenue CAGR over four years.
What certifications does Mindway AI hold?▼
Mindway AI holds ISO 27001 (information security management) and SOC 2 Type 2 (data security and privacy) certifications.

Virksomhedsdata

  • LokationAarhus, DK
  • BrancheSafer gambling AI
  • GrundlagtIgangværende system data-validering af infomation eller opdatering..
  • StiftereKim Mouridsen
  • Medarbejdere22
  • FundingMajority-owned (~90%) by Better Collective A/S. Initial 19.99% acquired 2019 (~$600K). Majority 70% acquired Jan 2021 for DKK 17M (~$2.8M). Pre-acquisition funding ~$590K. 50% revenue CAGR over 4 years.
  • Investorer
    Better Collective A/S (~90% majority owner)
  • PrismodelB2B SaaS — software licensing based on player monitoring volume. Quote-based pricing.
  • CVR-statusAktiv
  • VerificeretNej
  • ProfilstatusRedaktionelt indsamlet
  • Sidst gennemgåetapril 2026
Links
WebsiteLinkedIn

Brug for hjælp til at finde den rette AI-leverandør?

Vi matcher dig med op til 3 relevante virksomheder — gratis og uforpligtende.